Website redesign and migration
A New Experience. The Same Business DNA.
Start with customer journeys, brand assets and content hierarchy. Prototype responsive components and measure acceptance against usability, accessibility and conversion requirements, not appearance alone.
Where many sites get stuck
Redesigns on old foundations
Reskinning an ageing platform can leave the underlying maintenance problems exactly where they were.
Inconsistent design
Years of one-off pages produce a site with many slightly different buttons, headings and layouts.
Mobile as an afterthought
Older layouts were often designed desktop-first and patched for mobile later.
Who this is for
Website Redesign: what we migrate.
For businesses that want a visual refresh and a new technical foundation delivered as one coordinated launch instead of two disruptive ones.
Happy with your current design and only need the technology replaced? Compare website modernization.
Scope 01
Design audit
Existing pages are reviewed for inconsistent buttons, headings, spacing and colour, then consolidated into a single design system.
Scope 02
Content triage
Each page is marked keep, refine, merge or retire, with redirects planned for anything that moves.
Scope 03
Component design
Reusable sections are designed mobile-first with accessible contrast, focus states and readable type.
Scope 04
Build and migrate
Approved designs are built as components while content is migrated into them.
Benefits of modernizing
What you gain.
- Design system with reusable components
- Mobile-first layouts
- Accessibility built in
- Content preserved and refined
- SEO continuity planning
- Single coordinated launch
Features we preserve
What comes with you.
Migration process
How a migration runs.
- 1
Inventory
We crawl and catalogue your existing pages, templates, media, forms and integrations so nothing is left to memory.
- 2
Map
Every existing URL is paired with its new destination, metadata and redirect rule before a single component is built.
- 3
Rebuild
Your design and content are recreated as typed React components on a modern framework, with an editing workflow that suits your team.
- 4
Verify
Forms, redirects, responsive layouts, metadata and analytics are checked against the original inventory.
- 5
Launch
We coordinate DNS, hosting and post-launch monitoring with you, on a schedule agreed after project review.
Migration considerations
What we plan for before building.
Keeping brand recognition
Logos, colours and voice can stay. The refresh focuses on structure and consistency unless you ask for more.
URL changes during IA work
Restructuring navigation often tempts URL changes. We keep URLs stable where they carry value and redirect the rest.
Stakeholder review rounds
Design review rounds are agreed upfront so feedback is structured rather than open-ended.
Deliverables
- Design audit of the current site
- Design system and component library
- Content keep, merge and retire list
- Redirect map for changed URLs
- Accessibility review of key templates
- Single coordinated launch
Not promised
- Logo or brand identity creation unless scoped
- Copywriting unless scoped
Interactive assessment
See what your site is made of.
A read-only, preliminary look at public signals. Takes a few seconds.
A migration plan built around your website
Start with customer journeys, brand assets and content hierarchy. Prototype responsive components and measure acceptance against usability, accessibility and conversion requirements, not appearance alone.
Analyze, plan, rebuild, verify, launch
We review publicly visible signals first, then confirm content, design and functionality requirements with you. We inventory URLs, map integrations and agree acceptance criteria before rebuilding. Verification covers responsive layouts, important journeys, forms, redirects and SEO essentials. Launch is coordinated with the people responsible for hosting and domain access.
What we aim to preserve
Your branding, useful content, media, important URL paths and business-critical functionality are reviewed individually. Not every plugin or feature has a direct equivalent. We explain what can be recreated, what should change and which third-party services need separate configuration.
Clear expectations
Discovery determines scope, pricing and timing. We do not promise guaranteed rankings, automatic performance gains or a completion date before review. Ongoing maintenance and security responsibilities remain part of the plan.
Plan your next step
Request a personalized migration assessment at /start. We will review your existing website and requirements before proposing scope, pricing or timing.
FAQ
Website Redesign, answered.
Talk to us
Get hands-on help moving your website.
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